sernan logo CGFounded in 1970s by late Hj Senan B Abd Samad, Haji Senan Food Industries Sdn. Bhd. is Muar-based company which mainly involve in producing spice mixes powder and food pastes of local cuisine.


Initially, we are only producing Beriani spice mixes powder. Today, we have dozen of products that we are currently produce under the brand of SERNAN.


People nowadays are looking for exciting ways to eat, to cook and share food ideas. And its universal. Therefore, we are committed to ensure that our products satisfy the needs of those people.

mixesofspiceOur History

Founded in 1970s by late Hj Senan B Abd Samad, our company mainly involved in manufacturing spices and food pastes for local cuisine.

Our Philosophy

We believe in the power of good food - to bring families together and make every moments priceless. Every product we make is inspired by the people on the other side of the plate.

Who Do We Serve?

We partner with food service operations such as restaurants, caterers, both big and small, as well as individuals.